Volkswagen Group Singapore successfully concludes “Unleash the Zoomies” campaign with a meaningful impact
- Volkswagen Group Singapore’s “Unleash the Zoomies” campaign creates a “paws-itive” impact with a total of over $1,400 raised in support of the SPCA
- The memorable campaign ended on International Pets Day as Volkswagen Centre Singapore transformed into a pet-friendly haven
- VGS remains committed to all members of our community, with more initiatives to come
Singapore, 16 April 2026 – Volkswagen Group Singapore (VGS) successfully concluded its “Unleash the Zoomies” campaign in celebration of International Pets Day, raising a total of over $1,400 for the SPCA through strong community participation.
Held from 1 to 11 April 2026, the campaign invited members of the public to take part in a meaningful initiative where $10 was donated for every test drive completed across Volkswagen, Škoda and CUPRA models. Over the course of the campaign, a total of 140 test drives were recorded, translating directly into funds that will support the SPCA’s ongoing efforts to protect and care for vulnerable animals in Singapore.
A celebration of pets and purpose
The “Unleash the Zoomies” campaign reflects Volkswagen Group Singapore’s continued commitment to the community, including our four-legged friends. Funds raised from the campaign will go towards supporting the SPCA’s programmes, including animal rescue, rehabilitation, and advocacy for responsible pet ownership.
“Seeing the community come together in support of this initiative has been incredibly encouraging. Each test drive taken represents not just interest in our vehicles, but a shared commitment to improving the lives of animals in need. We are proud to partner with the SPCA and support their important work,” said John Gaw, Sales & Marketing Director of Volkswagen Group Singapore. The campaign ended on 11 April 2026 with a vibrant, pet-friendly event at Volkswagen Centre Singapore. The space was transformed into a lively community hub, welcoming pet owners, families, car and animal lovers for a fun and enriching day out.
Visitors enjoyed a curated Pets’ Fair featuring artisanal treats and accessories, with vendors such as Buddy Bites, In Warm Regard, Wagacy, Pet Times, Lunavae and In Good Thyme all making donations to the SPCA as well. This was held alongside interactive experiences and educational sessions conducted by the SPCA and partners such as AIA, celebrating the joy that pets bring and reinforcing the importance of care and compassion towards animals. Visitors also showed great interest in the various animals up for adoption from the SPCA, as volunteers shared their stories, behavioural patterns and more.
Continued commitment to all members of our community
The success of “Unleash the Zoomies” highlights how small actions can collectively create a meaningful impact. By integrating purpose into its customer experience, VGS remains committed to supporting community-focused initiatives that make a lasting difference.
About Volkswagen Group Singapore
Volkswagen Group Singapore is a subsidiary of Porsche Holding Salzburg, which is fully owned by the Volkswagen Group. The company’s portfolio includes Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Škoda, CUPRA and Das WeltAuto — Volkswagen Group Singapore' certified pre owned car programme. Volkswagen Group Singapore imports and retails Volkswagen, Volkswagen Commercial Vehicles, Škoda and CUPRA vehicles directly. This arrangement allows for a closer relationship between the brand and the people who matter the most. Volkswagen Group Singapore provides its customers with the quality experience they expect from Europe’s largest car maker — the showrooms and service centres are fully equipped with the latest equipment, with investments continuously being made in human resources and processes to provide the highest possible levels of customer service in both sales and aftersales.
Media contact
Rohan Palathinkal
Assistant Group Corporate Communications Manager
Volkswagen Group Singapore
+65 8394 5801
[email protected] | www.vwgroup.com.sg